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Hi there. I’m Michael, a Detroit-based B2C and B2B copywriter, editor, and storyteller. 

I make anything more interesting

and easier to understand.

Featured Work

B2B Web Copy

Kelly OCG Case Study

Copy of Kelly OCG case study-page-001_ed

B2B Print

Whitepaper

Copy of Dana powertrain whitepaper-page-001.jpg

Print Ad Concepts

Messaging Deck

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Golf Trade Ad

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B2B Video

Hans Redundant Pumps Video

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Shop HQ Video and Flyer

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B2C Web Copy

Website Banner Ad

5-hour ENERGY Workout Ad

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Website Product Description

Zip Hoodie Website Product Description

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Landing Page

 5-hour ENERGY

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B2C Social Media Ad

5-hour ENERGY Social Media Ad

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B2C Print

B2C In-Store Poster

5-hour ENERGY In-Store Poster

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B2C Flyer

ACN Network Flyer

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B2C Out of Home

Jeep Gladiator Billboards

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B2C Audio

Trucker Radio Spot

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5-hour ENERGY Royal Farms Radio Spot

5-hour ENERGY 7-Eleven Tidal Twist Audio Spot

5-hour ENERGY Remember College Radio Spot

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B2C Product Packaging

5-hour ENERGY Drink

B2C Video

5-hour ENERGY Daylight Savings Video

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5-hour ENERGY  Hawaiian Breeze Video

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B2C Email

Father's Day Sock Promotion Email

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Hawaiian Breeze Teaser Email

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Labor Day Sale Email

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Hawaiian Breeze Announcement Email

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I'd love to hear about your project.
Drop me a line today.

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